In a recent YouTube video featuring Nathan Najib, we explored a crucial topic that can make all the difference in your real estate journey—the importance of choosing an agent who specialises in your area, rather than selecting a large agency simply for its size or brand awareness.
Think about it… what truly makes a great agent? Many key traits are individual characteristics, not company ones.
Negotiation skills? That's down to the individual.
Personality? Definitely individual.
Personal connections? Individual, again.
Market research? An agent's personal knowledge and effort.
A local specialist has the unique advantage of deep market knowledge. They can quickly identify potential buyers, are aware of comparable properties, and understand the most recent sales trends in your specific area. This targeted expertise provides a rock-solid foundation for effectively marketing and selling your property.
A generalist agent may not grasp the finer points of your area, but a local specialist knows the neighbourhood inside and out. They’ll have an in-depth understanding of West Melton’s property statistics, access to 'ready to buy' purchasers, and know the best strategies to market your Selwyn home to the right audience.
At Najib, our agents know the importance of specialising in an area when it comes to selling real estate. Nathan Najib has been specialising in West Melton for the past 8 years, and in 2023 and 2024 we were recognised as West Melton Agency of the Year. This is a huge privilege for us as we know that these awards celebrate the top-performing agencies, with reviews provided solely from the consumers.
We would love to thank all our clients and customers for being a part of Najib Real Estate, and for the wonderful reviews you have provided
If you’re seeking guidance on selling your home or need insights on the current market, our team is here to help. With agents specialising in areas all across Christchurch, we focus on putting our clients first, ensuring we achieve maximum results for your property sale. Reach out today to experience the benefits of working with a true local expert.
